Small businesses looking to increase sales and profit, reduce dependence on the domestic market and stabilize seasonal fluctuations should consider exporting.
Nearly 96 percent of consumers live outside the U.S. Two-thirds of the world’s purchasing power is in foreign countries. Go where the customers are.
There is significant opportunity for small businesses to profit through exporting.
Driven by a growth rate of over 8% in 2010 and a 350 million strong middle-class with growing purchasing power and appetite to spend, the Indian market is reshaping the world’s economy. Investment in almost every sector (Education, Food, Energy, Health care and Retail) of the Indian economy has a promise of high returns that has caught the attention of investors and businesses across the world.
Selling your products or services internationally is the key to your business growth. To assess whether you are ready for exporting, first ask yourself the following three questions: