Apple thinks different with strategically priced iPhone 12

The upcoming iPhone 12 line-up from Apple may turn out to be a game-changer for the firm that is now betting heavily on India for growth. Backed by attractive offers on its newly launched India Online Store and top-selling iPhone 11 and XR devices, the latest move may place it on a firmer base and boost its market share beyond 2.5 percent in the next two years.